Tillamook County Creamery Association is a farmer-owned cooperative based in Tillamook, Ore. 成立于1909年, 蒂拉穆克由近80个农民家庭拥有,以其国际公认的奶酪而闻名, 还有冰淇淋, 酸奶, 奶油芝士酱, 酸奶油和黄油.
Scalable systems keep the 112-year-old dairy co-op aligned to changing times
With roots stretching back to 1909, Tillamook通过爱护生产牛奶的土地和奶牛,以及不断创新将新鲜乳制品推向vwin娱乐场官方的方式,保持了其受人尊敬的品牌. 这些承诺不仅帮助该合作社在不断变化的世界中生存下来,而且蓬勃发展.
Sometimes the world changes slowly, 例如,在引入杏仁奶和燕麦奶等替代品后,消费者对牛奶产品的需求开始下降. 其他时间, 变化来得突然, 就像2020年那样,当人们呆在家里时,COVID-19大流行迅速推高了对新鲜食品的需求.
由于数字化转型,Tillamook能够应对这些挑战, 由于对牛奶乳制品的需求不断增加,该公司的包装消费品部门决定从一个地区性品牌发展为一个全国性品牌,由此开始了这一进程. Due to the incredible demand and fandom for Tillamook’s premium dairy products, they wanted to find ways to connect more people to their products nationally.
为了支持扩展, Tillamook用专门为乳制品业务设计的现代系统取代了其传统应用程序. The co-op went from operating with multiple spreadsheets and an outdated, 高度定制的系统,只有一个版本的真相在一个集成的云平台. This helped improve access to information for decisions and visibility to inventory, 在需求波动期间,哪些对以成本效益满足全国范围内的需求至关重要.
The new system helps in other key areas, 包括允许合作社更容易地进入新的渠道和vwin娱乐场官方,以吸引新客户. An example is the addition of new third-party logistics storage and co-packers, which extends Tillamook’s supply chain to serve customers all over the 美国.
Accelerating digital transformation
To achieve benefits faster and mitigate risk, Tillamook partnered with RSM to accelerate its digital transformation, 其中包括实现基于云的微软 Dynamics 365和专门为奶牛场设计的RSM解决方案. 正是这个新系统使远程工作人员能够在家中安全地访问合作社的ERP系统,并使用自动化流程来管理疫情期间意想不到的需求高峰.
The implementation also set the foundation for streamlined back-office processing, a necessity for taking the brand from regional to national. 蒂拉穆克的管理团队知道,在监管严格的乳制品行业,要以经济有效的方式处理一个全国性品牌的财务处理要求, 该公司需要解决一些现有的缺点:缺乏对乳制品财务的控制和实时报告, manual processes that managed inventory and production, and limited visibility into operations.